Non-disposable team

An alternative to setting your team up for self-destruction. Everyone who’s done it says that hiring a great team is the hardest and most important part of building a company. Find the right people and everything else will follow, they say. Which is why sooner or later it becomes…

Use Dark Magic to generate Product Ideas

It’s not easy to generate good ideas, particularly not when trying hard to do so. In those moments, thinking harder doesn’t usually get me very far but here’s a a technique I’ve found to be quite useful instead. The “Dark Magic method” is certainly not something…

Why (good) software matters

Lost in day-by-day activities I recently felt I didn’t know why I was working. Don’t get me wrong, my job is about building digital products - such as websites and mobile apps - and I knew exactly what I should do. What I didn’t know was why…

Great Teams, Great Products

Some of the things we use are great, other things not so much — we’ve all experienced both and can easily tell the difference. What’s not so easy though, is to state what exactly makes great products great and how can one make more of those. It is no…

Start here: Statistics for A/B testing

We’re Agile, we think lean, we’re data-driven. If you live in the new economy and work in some sort of digital product you hear some of this buzzwords (or perhaps all of them) on a daily basis. You can argue they don’t all mean the exact same…